Company reinforces its commitment to its customers and growth plan with the addition of VP of Strategy role
ZTransform, a leading technology solutions provider serving the broadcast, corporate new media, education and government sectors, has announced the addition of industry thought leader Paul Catterson to its executive leadership team, joining as the VP of Strategy.
By creating this new role, the company is fortifying its commitment to delivering stellar services to its customers as they upgrade, expand, consolidate, and undergo major organizational transition; as well as bolstering its cross-industry growth.
Catterson brings increased value to both the company and customer projects, fulfilling Lead Consultant and Program Director roles in initiatives requiring a heightened degree of media operations and business acumen. Behind the scenes, Catterson is responsible for the strategic development of ZTransform’s market expansion and services enhancements, including partner relationships and recruiting.
“Paul has extensive experience in the planning, construction and operation of technical media environments, and a proven history of growing high-value business units,” says Ben Wolk, Managing Partner at ZTransform. ”His presence will strengthen ZTransform’s ability to support customers who are facing a pivotal evolution in their operation or business.”
Catterson joins ZTransform with a 25+ year career in systems integration and technical operations. Catterson served as the Senior Director & GM, Content Services for Comcast Technology Solutions in Denver from 2004 through 2015 where he earned a Heartland Emmy for original production with West Works Studios and became a graduate of the Executive Leadership Forum. More recently, Catterson completed five years as VP, Solutions at Diversified, leading the launch and growth of Emerging Technology & Solutions, an international media technology and business consulting division.
“I’m excited about this new role with a vibrant, disciplined, and technology-aware organization. We’ve got the energy of a Startup, but with an eighteen-year track record of success.” states Catterson. “My immediate goal is to leverage that energy and focus it in the direction of responsible growth in several underserved segments of the market. Expect to be hearing a lot from ZTransform.”
